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How to Get More Facebook Likes With a Coherent Strategy.

26/5/2016

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Nepal 2016. Everest Expedition.  After 2 dramatic years on the Himalayan mountains (avalanche on Everest in 2014 & deadly earthquake in 2015), we had the hard task to revive the brand on Facebook and to bring a lost audience back to the business.  The project started end of March and we had less than 10 weeks to achieve our goals!

How to get 2000+ Likes in less than 6 weeks

  • Use analytics to create an effective segmentation.
  • Adjust the position of the brand.
  • Define a coherent strategy.
  •  Create a brand image that would rally the readers.

The Results:

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A Customer-Centric Approach to Increase Share and Grow Audience.

We developed a customized customer-centric strategy by understanding the readers' interests. We then followed those simple rules:
  • Be active and post engaging content.
  • Right promotion on multiple online platforms and use of hashtags.
  • Create viral content with an engagement target to generate shares and boost reach.
  • Put in place key performance indicators (KPIs) to evaluate the effectiveness of the strategy.

The next step?

  • Use social media data to identify customer preferences.
  • Produce interviews & videos to keep the level of engagement high.
  • Facebook Ads / Boost posts / Promote website.
  • Landing page.
and much more to adjust content creation. 

How to Get More Likes for your Facebook Page?

We help you attract the right audience and engage with your community in ways that are aligned to your business goals.
Email us : info@eseriani.com
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